Services · NEWELL LEGAL
Trademarks
brand protection
Services · NEWELL LEGAL
Trademarks
brand protection
Your brand is more than a name or a logo — it is reputation, quality, customer trust and value that grows with your company. A strong brand starts with the right protection.
Registering a trademark is the most effective way to secure the name, logo, slogan or other elements identifying your business. A registered name or logo gives you a monopoly on their use, and that monopoly is a real competitive advantage.
Remember, though: timing is critical — whoever files first at the office comes out ahead.
What we offer
- Registrability analysis and clearance searches on the lawful use of trademarks,
- Developing protection strategies for Poland, the European Union and any world markets you plan to enter — including the USA, China, the United Kingdom, Japan and Korea,
- Comprehensive, tailored support in registering trademarks worldwide, including before the Polish Patent Office (UPRP), the European Union Intellectual Property Office (EUIPO), through the World Intellectual Property Organization (WIPO), the United States Patent and Trademark Office (USPTO) and the China National Intellectual Property Administration (CNIPA),
- Market monitoring, identifying and enforcing against infringements,
- Representation in opposition and invalidation proceedings, acting both for applicants and proprietors and for opponents and applicants for invalidity,
- Advice on managing trademark portfolios,
- Drafting assignment agreements, co-ownership agreements and licence agreements, and preparing rules for the use of signs,
- Preparing legal opinions on infringement and other trademark matters.
Contact us
Wondering where to begin and which type of mark to choose — word, figurative, shape or perhaps colour? We will carry out an initial free analysis of your sign and come back to you with a proposed course of action.
What we need from you
Tell us what you do, which goods you offer or services you provide, which sign you would like to protect and in which territory. We will return with an initial recommendation and a quote for each step.