Services · NEWELL LEGAL
Industrial designs
Services · NEWELL LEGAL
Industrial designs
The appearance of a product — its design — often decides its success. The packaging, furniture, footwear or lamp you have created can become iconic and secure your position on the market for years.
An industrial design covers the appearance of a whole product or a part of it. It sets your product apart from the competition and builds brand recognition. A registered design gives you exclusivity over its use — no one else may copy your design without your consent.
Protecting an industrial design is an investment in lasting market advantage.
What we offer
- Analysis of the situation and advice on acquiring and transferring rights to designs, including drafting the relevant clauses in employment, service and commission contracts,
- Drafting non-disclosure agreements (NDAs),
- Analysing and establishing how the design should be represented graphically to obtain the broadest protection,
- Comprehensive support in obtaining exclusive rights to an industrial design at national, EU and international level, including in the USA and China,
- Assessing the novelty and individual character of designs against those of competitors,
- Enforcing design rights, including before intellectual property courts and on online platforms,
- Developing defence strategies in design infringement disputes,
- Support in design invalidation proceedings,
- Preparing legal opinions on infringement or on the registrability of designs.
Contact us
Looking for support in building a design protection strategy? We will carry out an initial free analysis and advise how to protect your products against copying.
What we need from you
Let us know whether you have already disclosed your new product and whether competitors are producing items with a similar appearance. We will explain how the industrial design system works and what protection you can obtain.